Avon Cycles’ journey began with the Pahwa brothers, Hansraj Pahwa, Jagat Singh Pahwa and Sohan Lal Pahwa, who started with bicycle trading in 1947 and moved into bicycle-parts manufacturing in 1948. Their focus on self-reliance, quality, affordability and customer trust helped build Avon from a small Ludhiana venture into a recognised bicycle manufacturer. Over the years, the company expanded its manufacturing capabilities, dealer network and exports while keeping affordable mobility at the centre of its business. Looking at this journey from a small post-independence venture to a major bicycle manufacturer, how would you describe Avon Cycles’ entrepreneurial story ?

Opinion